Loughborough is a charming town in Leicester, and is serviced by several bus and coach companies including Megabus, Kinchbus, Trent Barton and National Express. Within the city are a number of coach and bus stations such as Kegworth, Loughborough and East Midlands, all of which belong to National Express, as well as the Loughborough Megabus Coach Station. The average trip from London to Loughborough takes just over 4 hours.
Loughborough boasts a diverse collection of restaurants such as Delice Deli Café that specialises in French cuisine, Ferrari's Trattoria that serves up exquisite Italian dishes, the Free Trade Inn and the Star Inn that serve traditional English dishes. The Charnwood Museum houses exhibits reflecting the natural history and industry of the area, while the Carillon war memorial which is is also home to a collection of war memorabilia.